---
title: "AI agents and home and furniture stores"
source: "https://ottom.io/verticals/home"
summary: "Home and furniture is where delivery is part of the product. A sofa an agent cannot get a delivery cost or a lead time for is one it cannot compare, and those facts sit outside the product page more often than in any other category. Dimensions matter for the same reason and are usually in an image."
---

# AI agents and home and furniture stores

Home and furniture is where delivery is part of the product. A sofa an agent cannot get a delivery cost or a lead time for is one it cannot compare, and those facts sit outside the product page more often than in any other category. Dimensions matter for the same reason and are usually in an image.

## What makes this category harder

- Delivery cost and lead time frequently depend on postcode and are only revealed at checkout.
- Dimensions are the primary filter a shopper applies and are commonly published as diagrams.
- Made-to-order and long lead times make availability a date rather than a yes or no.

## Where agents stop, and why here

- delivery is a purchase condition and is usually hidden until checkout (https://ottom.io/learn/stalls/missing-shipping-terms)
- dimension diagrams carry the facts a shopper filters on (https://ottom.io/learn/stalls/policy-in-image)
- made to order is neither in stock nor out of it (https://ottom.io/learn/stalls/missing-availability)

## Questions

### Delivery genuinely depends on the address. What can we publish?

A range and the rule that produces it. "From £39, free over £750, two to four weeks for made to order" is something an agent can compare on. Nothing at all until checkout is not, and it is the point most agents give up.